Applies To All Business Models

This 3-part live course is a collaboration between Katie Mleziva of Real Food Brands and the Edible Alpha team. Katie is a Food & Beverage Brand Strategist with twenty years of experience with businesses from fortune 500 companies to small local food and farm businesses. She is passionate about supporting food companies to help more people get access to good food. During the three live 2-hour sessions Katie will share her step-by-step process to streamline complex brand strategy topics for emerging food brands – why let big brands with big agency budgets have all the fun?! Topics covered include Vision & Values, Competitive Set, Most Valuable Consumers, Company Advantages, Brand Strategy Synopsis, and Plan to align your team & activate your strategy.

Edible-Alpha® Program Manager, Sarah Larson, uses her 15+ years of experience working to sell food to provide this overview on starting or growing your online sales.

This on-demand course features FFI Director, Tera Johnson, walking you through how to use the Food Finance Institute's 13-week cash flow template. We are offering this course for free as there is an immediate need for all businesses to manage their cash amid this pandemic.

This consulting add-on includes having your existing fundraising materials shared with the instructor for a review, as well as feedback in an initial 1-hour strategy call to discuss the materials and plan next steps. This also includes an additional 30 minute call to check-in with progress on your fundraising plan.

This course provides a review of the Income Statement, Balance Sheet, and Cash Flow Statement from the perspective of lenders/investors and from the perspective of making management decisions about your business.

Marked by a global pandemic, social unrest, political turmoil, natural disasters and a sudden and devastating economic downturn, 2020 has been brutal. And yet,...

Brix Cider co-founder Marie Raboin talks with Tera about transitioning from taproom to food hub to continue supporting local farmers, feed the community and keep the lights on through the COVID-19 pandemic.

Sadie Scheffer, founder and CEO of Bread SRSLY, talks with Tera about creating a culture of empowered leaders and putting values ahead of profits.

The food and beverage sector is a hotbed of innovation, a big reason why investors have flocked to it in...